1 (6/18/2016) - Add: General Backlink - Fix: Some minor bugs Version v1.6 Cool Stats about Video SEO (and What They Mean to You) August 08, 2013 | Brendan Cournoyer 6 Cool Stats about Video SEO (and What They Mean to You) There are lots of reasons why online video has surged in popularity with today’s content marketers. Viewership Statistics 65% of video viewers watch more than ¾ of a video (Syndacast) 55% of people watch videos online every day (MWP) YouTube has over a billion users, almost one-third of all people on the internet (YouTube) There are an estimated 400 hours of new videos uploaded to YouTube every minute (Youtube) As of March 2015, creators filming in YouTube Spaces have produced over 10,000 videos which have generated over 1 billion views and 70+ million hours of watch time (Youtube) Among millennials, YouTube accounts for two-thirds of the premium online video watch across devices (ThinkWithGoogle) Searches related to “how to” on YouTube grew 70% from 2014 to 2015 (Google, 2015) Videos up to 2 minutes long get the most engagement (Wistia, 2016) See how much it costs to advertise on YouTube here >> Takeaways: The biggest takeaway here is that it pays to advertise on Youtube. 3% completion rate. Animated explainer videos increase conversion rates by 20%. Videos that are 15 seconds or shorter are shared 37% more often than those that last between 30 seconds and 1 minute.
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